startup
A digital breakdown of Silicon Valley goings-on; insights into the next big startups, tech entrepreneurs to watch and emerging trends in the startup space.
Content Marketing Can Help Your Business Survive the Next Two Years
Content marketing is the key to success for any business. Whether you’re a startup, an established company, or just starting out, having content that represents your brand well is essential to any hope of sustained growth. And this content doesn’t have to come from a single person—you can find excellent content by partnering with other businesses and professionals in your industry. But how do you make sure it comes through? Here are some tips to help get started:
By 💸 Build Your Future 💸3 years ago in 01
Brand Refresh vs Rebrand: Which is Best for You?
For example, Apple is an excellent example of successful rebranding. In the early 1990s, Apple was slowly dropping out of the computer market. Apple updated its iconic logo from the dated rainbow to a sleeker, monochrome look to signal the change in its brand image. Of course, that wasn’t the only change, but it did mark the beginning of a new era for Apple. Today, they're one of the most widely recognized brands in the world.
By Hammad Hassan3 years ago in 01
The Ultimate Guide to Content Marketing in 2022
And that content needs to reach audience members in a way that feels natural and organic versus being disruptive. Content marketing helps businesses do this, and it describes the process of attracting, engaging with, and delighting your target markets.
By Hammad Hassan3 years ago in 01
