Rahul Mehta

5 Mobile Game Retention Strategies Every Developer Needs to Adopt

The most important metric to gauge the success of the mobile game is the number of downloads, Right? Indeed, it is as it signifies how users are compelled enough to install your game. But that’s not all, the relatively underrated, Game Retention Rate is equally a crucial indicator. It tells the number of users returning to play the game over again even after a certain period from the install date. Generally, the intervals discussed here from the date of install are Day 1, Day 7, and Day 30.