industry
Industry related topics in the realm of corporate culture, business, and the workplace.
What the “PewDiePie vs T-Series” Battle Taught Me About YouTube and Capitalism
On March 31, 2019, PewDiePie (or Felix Arvid Ulf Kjellberg) uploaded a music video on YouTube titled “Congratulations” months since the supposed rivalry between him, and an Indian music video channel T-Series, run by a corporation founded in 1983 by an Indian fruit juice seller named Gulshan Kumar, had begun. The diss track, the second one PewDiePie had made since the release of “Bitch Lasagna,” throwing insults at T-Series, and making references to Indian stereotypes in the song that caused offense among some Indians, ironically congratulated T-Series for overtaking PewDiePie in terms of subscriber count, and similar to "Bitch Lasagna," attacking the Indian music video channel further, using a new set of Indian stereotypes in the song, and even making some references on India’s economic status, and the infamous caste system. However, what made "Congratulations" different from "Bitch Lasagna" is that it shortly featured PewDiePie thanking all his fans for sticking with him, and his channel through the many controversies he and his channel had been through during his career. This online competition for being the most subscribed YouTube channel in the world evolved into multiple facets, and had gained a considerable amount of following among both fans of the two competing channels, and the general public, despite remarks from PewDiePie in his YouTube channel, saying that the “rivalry” between his channel and T-Series is really nothing, but old fashioned online trolling, and that he doesn’t really care about who gets to be the most subscribed YouTube channel, as well as initial comments from T-Series managing director and chairman Bhushan Kumar, who is also the son of Gulshan Kumar, noting that he is not bothered by the race. Nevertheless, many prominent YouTubers around the globe voiced their support of PewDiePie, and many Indians, both ordinary ones, as well as Indian YouTubers, who felt insulted by PewDiePie’s seemingly racist remarks against Indians on his diss track “Bitch Lasagna,” flocked to T-Series, and began supporting the channel, which was “the Indian version of VEVO,” as said by one Indian who was interviewed in an Asian Boss YouTube video titled “What Indians Think of PewDiePie vs T-Series,” which was a street interview asking Indians about their opinions on the online competition between the two Youtube channels. Bhushan Kumar retracted his initial comments as well, and rallied Indians to subscribe to T-Series in his Twitter posts, tying the concept of Indian nationalism into the online battle, and arguing that T-Series being the most subscribed YouTube channel in the world would be a great source of Indian pride.
By Jakeson Eudela7 years ago in Journal
So, You Want to Work at a Bar?
Hours If you've never worked at a bar before, there are typically set hours in which servers, hostess, bartenders, and runners will work. The hours that the kitchen is open, are the hours that those jobs will have the shifts available, besides bartenders. Doesn't seem like a lot does it? On top of that, imagine being paid $7.50/hr, plus tips to serve for possibly only two hours or so, before you're cut for the day. There's no secret formula to figure out when it will be busy either, even if your restaurant is running a special.
By Sommer Leigh7 years ago in Journal
Uber and the Fight for Fair Pay
During recent months, companies like Uber and Lyft are becoming more and more observed when it comes to the safety and overall well-being of their drivers. As a new resident of Las Vegas, I can say that I have taken both ride share companies. During my time here, I was able to get well aquatinted with the local drivers and what this city has to offer.
By Bethany Ramos7 years ago in Journal
Shall We Dance in the Open Kitchen?
One thing about the world of marketing today is that it is a constant challenge—for all companies everywhere—to be able to break through all the clutter and the noise of our modern world and to get their message out successfully. One can dream of creating an ad that wins awards, shooting a commercial that becomes the talk of talk shows, or making a sales video that goes viral. However, there is always a bottom-line when it comes to advertising. And while awards are great, and yes, they can bring those responsible for them in the advertising world prestige, more business—and yes, higher rates, from a business management perspective, the best advertising effort is one that does what it is supposed to do—to find eyeballs and to eventually to sell!
By David Wyld7 years ago in Journal
Why Is it Important for Travel Agencies to Invest in SEO?
Businesses across all sectors are upping their SEO game after realizing how important it is for them to establish a strong online reputation, and be visible to potential customers. The organic keyword search on all the major search engines has been increasing exponentially since the introduction of smart technology while social media’s influence in online marketing has become immeasurably important for business growth.
By Flora Mayer7 years ago in Journal
Tips to Improve Productivity in Factories
Improving work productivity isn’t just meant for jobs in offices but rather anywhere where there is a human resource at work. Work productivity means the amount of work that an employee is able to do in a given amount of time. The ability to do more work in less time or maintain the average work productivity is what all managers and business owners aim for.
By Lauren Williamson7 years ago in Journal
Jerrick's Journey from Idea to Reality
Cultural revolutions are often followed in history by innovation sprints. Consider the printing press. It took the world 561 years — a blink of an eye relative to human history — to go from Gutenberg's great invention in 1440 to listening to Beethoven on an iPod in 2001.
By Jeremy Frommer7 years ago in Journal
Advertisers Are Warming Up to Smart TV in a Big Way
To me, as a strategic management consultant and professor, cord cutting has been a learning opportunity. I must admit that at various times, I have felt both like alternately the leader—and the follower—in a post-apocalyptic "follow me to freedom" scenario.
By David Wyld7 years ago in Journal
Top 5 Industrial Automation Systems to Manage Your Operations Smoothly
The use of industrial automation has become quite popular for carrying out particular processes. The automation systems also reduce a lot of labor. Several industries like airplanes, mechanical, and hydraulics have been using industrial automation systems.
By Natalie Ige7 years ago in Journal
Understanding the Differences Between the Country that Kills the Most LGBT (Brazil) and the Safest Country for LGBTs (Iceland) from a Marketing Perspective
Let's start with the Brazilian market. In Brazil, 8.35% of its population, approximately 20 million people, identify as being part of the LGBT community. Usually the largest cities in Brazil are considered gay-friendly and contain many gay-oriented establishments including bars, clubs, and restaurants. São Paulo, the largest city in Brazil, also has the largest LGBT population.
By Carolina Carvalho7 years ago in Journal
